💫 An Exciting Opportunity for Designers and Industry Professionals at Unique Fashion Show Paris 2025
Explore how UFSP is redefining fashion through immersive showcases, digital innovation, and cross-cultural collaboration, spotlighting emerging designers and empowering global voices in luxury.
Hello Tech Powered Luxury listener, and now reader!
🎙️ Today, we’re sharing an exclusive feature on Unique Fashion Show Paris (UFSP), an innovative fashion platform redefining the global runway by connecting emerging and established designers across cultures, continents, and digital frontiers.
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💎 I’m Laoise O’Connell and I’m very excited to welcome you to today’s edition!
🎙️ Welcome to this week’s edition of the Tech Powered Luxury Substack! Today, we’re thrilled to introduce Unique Fashion Show Paris (UFSP), an international fashion platform founded to spotlight emerging and established designers not only in physical but also in the digital world, through immersive, cross-cultural experiences. With a strong focus on innovation, sustainability, and inclusivity, the show brings together fashion, art, and technology in iconic locations across the globe. UFSP is curated by a team of experienced professionals in event production, fashion curation, and digital innovation, creating bridges between fashion capitals and new markets.
UFSP is a creative collective of fashion curators, event producers, and innovation strategists committed to creating a global stage for forward-thinking designers. With roots in both Europe, Caucasus Region and the Middle East, specialising in developing cultural fashion platforms that connect industry professionals, press, and audiences through high-quality, immersive showcases.
I sat down with the UFSP team to learn more about the upcoming edition and ask a few questions about what we can expect from this innovative fashion experience - and how you might be able to get involved! ✨
🎤 What is UFS Paris?
“UFSP is a creative collective of fashion curators, event producers, and innovation strategists. With roots in Europe, the Caucasus Region, and the Middle East, the team specialises in building high-quality cultural fashion platforms that connect professionals, press, and audiences through immersive showcases.”
✨ Can you briefly tell us about the role of Unique Fashion Show Paris?
“UFSP is a launchpad for global designers in Paris - one of the world’s most influential fashion capitals. The event includes multicultural runway shows, thought-leader panels, a designer showroom, and an art exhibition—all hosted at the luxurious Shangri-La Paris. The goal: foster cultural exchange and connect creatives with key industry players, buyers, embassies, and global media.”
⚡️ What’s the mission of Unique Fashion Show Paris?
“To create an inclusive, forward-thinking platform where fashion, technology, and art intersect. UFSP empowers designers from diverse backgrounds to share their work while encouraging dialogue around sustainability, innovation, and cross-cultural creativity.”
👀 What can we expect from UFSP 2025?
“A bold, immersive format that goes beyond the traditional runway show. Guests will experience a fusion of high-impact fashion presentations, a Metaverse experience, industry panels, and a dynamic showroom featuring international brands - all in one day at the Shangri-La Paris, with over 800 VIP guests from around the world.”
🫶🏽 What are the highlights of this year’s event and what’s new this time around?
"This year’s highlights include runway shows featuring innovative collections from around the world, a dedicated Metaverse fashion experience, and an international showroom exhibiting over 20 brands. New to 2025 is an expanded art and fashion tech exhibition, along with specially curated panel talks exploring topics like sustainability, global market integration, and fashion's digital future and development of new markets in creative industries.
A standout addition is the event’s charitable partnership supporting an Afghan women-led jewelry factory, highlighting UFSP’s commitment to social impact and women’s empowerment through craft and economic opportunity. The inclusion of embassies and cultural institutions also adds a unique diplomatic and cross-cultural layer to the experience."
☘️ How can Irish designers get involved in UFSP 2025? What steps should they take to participate, and how can they make the most of the opportunity?
"Irish designers interested in participating in Unique Fashion Show Paris 2025 can apply directly by contacting the curatorial team. The process involves submitting a portfolio, brand statement, and collection preview. The applications should be submitted directly. Designers can choose to showcase on the runway, exhibit in the showroom, or engage in digital/Metaverse formats.
To make the most of the opportunity, designers should prepare a strong visual presentation, take advantage of networking opportunities with press, buyers, and fashion institutions, and actively engage in scheduled panels and cultural activations. Participating in behind-the-scenes content or live interviews can also boost visibility."
💡What are the benefits for Irish designers participating in the event? How will being part of UFSP help them gain international exposure and enhance their careers?
"UFSP provides Irish designers with a strategic platform to showcase their work to over 800 attendees, including buyers, media, influencers, embassies, and industry VIPs, offering unparalleled exposure in one of the world’s top fashion capitals.
Additionally, the event's integration with Metaverse showcases, international press coverage, and curated B2B networking opportunities significantly enhance brand reach. For emerging and established Irish creatives, UFSP acts as a launchpad to new markets, collaborations, and long-term brand growth.”
⚡️ What will the week look like for designers at UFSP 2025?
“Designers participating in Unique Fashion Show Paris 2025 will be part of a dynamic and professionally curated event. Activities will begin with fittings on May 23rd, followed by showroom display setup, rehearsals, technical checks, makeup and hair sessions, and the runway presentation on May 24th. Throughout the day, designers will engage with attendees in the showroom, and participate in panel talks on key industry topics such as sustainability and market expansion.
Designers also benefit from:
Exclusive networking mixers with buyers, fashion media, and cultural delegates.
VIP lounge access for informal meetings.
Media and content creation opportunities throughout, including interviews, live coverage, and press exposure.”
🚀 How does the Metaverse factor into the show this year?
“The Metaverse component of UFSP 2025 is a powerful digital extension of the live experience. Each designer’s collection will be presented in a custom-built virtual fashion space, allowing global audiences to explore their work regardless of location. Real-time streaming on all digital and social platforms, to a wider audience, and immersive environments, brands can showcase their creative identity beyond the physical runway.
For designers, the Metaverse offers:
Permanent digital presence beyond the event dates.
Increased international visibility and press coverage.
A tech-forward branding opportunity, especially appealing to Gen Z and digital-native consumers.
For attendees, it adds a layer of interactivity, access to behind-the-scenes content, and an innovative way to engage with fashion, art, and culture from anywhere in the world.”
👀 What opportunities are there for emerging designers?
“UFSP 2025 is deeply committed to supporting emerging talent. New designers are given curated runway slots alongside established names, ensuring their work receives equal visibility.
They also benefit from:
Reduced participation fees (if you reach out via TPL community)
Opportunities to present in Group/Shared Runway showcase and showroom, reducing costs while increasing foot traffic
Inclusion in media interviews, social media spotlights, and editorial partnerships
Access to panel talks as speakers or audience, expanding their network and knowledge
We aim to give rising creatives an authentic international platform and direct connections to buyers, stylists, and editors.”
🙌🏼 How can industry professionals and the public attend UFSP 2025?
“UFSP 2025 welcomes both industry professionals and the public, offering multiple ticket tiers to suit different levels of engagement:
VIP Tickets: Front row runway access, lounge entry, complimentary welcome beverage and priority networking.
Standard Tickets: Open seating, access to selected runway shows, panels, and full access to showroom
Student Tickets: Affordable entry with access to educational zones, showroom, and standing access at runway shows
Each participating designer also receives 10 complimentary invitations to extend to their guests, supporters, or industry contacts.
Tickets for the public will be available via selected partners, kindly find the link below.”
What sets Unique Fashion Show Paris 2025 apart is its powerful fusion of fashion, global culture, technology, and social impact. This year's edition welcomes designers from the Middle East, Central Asia, and Europe, offering a rare cross-cultural blend of aesthetics and innovation. A standout moment will be the showcase of SELVA, the upcycling brand behind bold looks for icons like Lady Gaga and Jared Leto.
UFSP also serves as a global platform for dialogue, with expert panels covering sustainability, fashion tech, and cultural preservation. Partnerships with institutions like the French Ministry of Culture, Istituto Marangoni, and the French Fashion Institute highlight its commitment to nurturing emerging talent. Supported by over a dozen embassies, the event becomes a hub for cultural diplomacy and industry exchange.
Media coverage from Vogue France, Cosmopolitan, and Madame Figaro is expected, alongside a strong Metaverse presence, immersive installations, and a charitable collaboration supporting Afghan women artisans. Art takes centre stage with an exclusive exhibition by Romanoz - the only artist to exhibit in space - and digital artist Chandra Li, whose virtual scarves speak to women's empowerment through creativity.
From breakthrough designers to global names, UFSP 2025 is a celebration of purpose-driven fashion you won’t want to miss.
We hope you enjoyed this edition. We hope you make the most of this opportunity! Thank you for reading!
Until next time,
Laoise 🖤
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💫 Who are we and what led us here today?
🎙️ Launched as a podcast on November 1st 2022 by Ashley McDonnell, Tech Powered Luxury has since nurtured a vibrant community of experts passionate about the evolving synergy between technology and luxury. We have reached over 20 million people through the podcast, social platforms and media, and have hit +500K downloads.
🪄 This season, our weekly newsletter will be curated by Laoise O’Connell, a luxury marketeer with experience in client relations and communications at fashion houses and global brands Chanel and Givenchy in Paris. Laoise has been a proud contributor to Tech Powered Luxury since Season 1 and we are excited to have her guide our content for the newsletter this season and look forward to the insights she will bring. 💎
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